I bring 13 years of freelance design experience to the Performance and Outdoor Industry built upon years of in-house apparel design work at Under Armour, Saucony/Hind, Spyder and Pearl Izumi. I have a proven track record creating functional and relevant apparel, for performance lifestyle and active brands. I’m a passionate end user with an analytical eye, and a student of market and consumer trends. My objective is to design compelling and profitable product with a meaningful story. I’m focused on meeting brand needs and on-time brand deliverables by critically thinking through brand's DNA, business processes and calendars while balancing these against my creative expression.